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How to make your business stand out

As a small business owner or contractor, you know how important it is to stand out from the competition. But what are some specific ways you can do that? This article will teach you 10 ways to make sure your company can stand out in the market. After reading this article, you’ll have a better understanding of how to make your company more visible and appealing to potential customers. 1. Make it Convenient In today’s hectic world convenience is one thing most people highly value, even more than time or money. Most of us visited a convenience store and willingly

Linda Lewis

Put Them in a Trance

We’re going to go through the 5 essential keys to a successful and reusable marketing campaign launch. Once you have these basics down, you can use them over and over again. The 5 essential keys are:• Define your Unique Selling Proposition (USP)• Put an effective sales offer to work• Avoid the marketing pitfalls• Use a world-class marketing perspective• Get results! We’ll go through each one of these, so you can see exactly how to use them and how they all affect the overall outcome of your marketing campaign. Define your Unique Selling Proposition (USP) Take the time to ask yourself

Linda Lewis

Do It Like the Big Dawgs!

Today we’ll take a look at how the kings of industry wine, dine, and otherwise cajole prospects Most successful professionals use a series of information-based ads that build emotion and a call to action. These are much more effective than standard company branding advertisements. The same principles that go into putting together a high-impact (and, often, high priced) ad campaign can be adapted to fit your needs with similar results. Here are some ways to put together and execute a professional, effective ad campaign: Put together a short report that’ll you’ll automatically send to prospects when they contact you. This

Linda Lewis

Gather the Troops

Today I’d like to chat about the different types of support staff you need and what makes them so important. There are essentially three key roles that need to be filled to set your business up for success:• The Technician• The Manager• The Entrepreneur All of these roles need to be played simultaneously by different people with the right talents. It’s all about balance. The TechnicianThis person represents the present and all that needs to be done for the physical aspects of the business-building process. They are the “doer”. This is usually the most visible person of the entire operation.

Linda Lewis

Mortar Makes it Happen

Today I’d like to talk about the three keys to business development and how you can put the right bricks in place to build a solid foundation.There are three main areas of business development: • Innovation • Quantification• Orchestration If done well these three areas will help you build a solid foundation for your business. Let’s talk about each one of these for just a minute. InnovationInnovation should not be confused with creativity, which is the expression of ideas. Innovation is taking these ideas and putting them into action. This is where a large amount of

Linda Lewis

How to make your business stand out

Put Them in a Trance

Do It Like the Big Dawgs!

Gather the Troops

Mortar Makes it Happen

EVERYTHING You Know About Marketing Your Small Business Is WRONG!

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